Samsung Galaxy Alpha likely to be discontinued as Galaxy A-series arrive

Samsung was highly anticipated for the launch of the Galaxy Alpha that was the first metallic smartphone launched by the vendor back in late-October. However, the device appears to be unfortunate to stay in the market for a long time. The South Korean publication ETNews reports that Samsung will be discontinuing the Galaxy Alpha smartphone by February 2015.

The Galaxy Alpha will be succeeded by the Galaxy A series of smartphones that will arrive with the Alpha’s unique design aspects. Notably, the Galaxy A lineup of smartphones are good looking, acceptably powerful and affordably positioned in the mid-range segment filling the gap that was existing in Samsung’s portfolio.

If this turns out to be true, it means that Samsung is aiming to rethink its approach towards its non-flagship smartphones. Analysts and insiders acclaim the decision of Samsung. As per a source in the industry, the Galaxy A5 is the first one to go outside South Korea and it has a better price competitiveness for its specs and a great design than the Galaxy Alpha.

To refresh, the Galaxy A5 boasts of a 5-inch HD display and is powered by a 1.2GHz quad-core Snapdragon 410 processor paired with 2GB of RAM. It flaunts a 13MP primary camera at its back and a 5MP front facing snapper for selfies. A 2,300 mAh battery powers the smartphone from within pumping a decent backup to it. The smartphone runs on Android 4.4.4 KitKat and comes with 16GB of internal storage with microSD card support.

On the other hand, the Galaxy A3 is a low end smartphone with moderate aspects. The high end Galaxy A7 is that is claimed to the crown of the lineup is yet to be launched.